26 Working with glass one of humanity s oldest and most fascinating materials is a true calling for the experts at neon sign maker Goodwin Goodwin Viviane Paul Goodwin are the CEOs of the company which has existed since 2009 Their neon maker Paul Charlton applies his 30 years of experience in this traditional craft and together they inspire their customers They employ about 20 talented craftspeople with decades of expe rience and by putting in a lot of time patience and extraordinary ability they produce signs out of tubular glass with an impressive glow Having the best materials and highest standards is fundamental to what they do This is deeply appreciated by their cli ents who include international corporate clients as well as highly regarded artists in other industries such as musicians Rita Ora and Ed Sheeran Close collaboration with the clients during the production process provides the foundation for bring ing the client s idea to life The neon glass benders always combine their craft with an artistic aspect and adding their deep passion for the vocation they ultimately create prime examples of craftsmanship The glass bending process requires not only patience but also five years of practice until the craftsman or craftswoman can make even the simplest of shapes The tubular glass is heated and bent during production until it meets the requirements Electrodes are applied and the sealed points heated under vacuum Lastly the tubes are filled with noble gas known colloquially as neon and sealed up permanently It is a complicat ed production process that demands lots of expertise While the London based sign makers cannot produce all colors they most certainly have a great selection on offer for their glass tubes With neon lettering it is the design above all else that determines what tones look good together or not The craftspeople also realize complicat ed orders that other companies refuse to do because of their difficulty Their motto is to go the extra mile and ensure that our clients expectations are exceeded The company which is among the last 30 of its kind remaining in the UK has outstanding works of art that enjoy global fame Moreover it also receives many orders from the local region as neon lettering is a sensitive prod uct for short delivery distances Goodwin Goodwin has received numerous design and handwork awards over the years They serve as a testament to the dedi cation that they apply to their work The long lasting light up signs are available from a price of 500 euros depending on size and complexity If they are larger and have more detail a piece may even cost more than 10 000 euros The installation method and location are further factors in the pricing and must be finalized when the order is given The traditional craft of neon glass bending started in 1910 when French engineer Georges Claude invented the neon light The first neon advertisement was sold to a Parisian hairdresser two years later Since then col orful advertising materials have brightened up towns and cities across the world Attractions such as New York s Times Square achieved significantly larger renown through them It is uncertain how long the handmade neon advertising from north London will continue to exist Glass bending is an occupation that is dying off and has been listed as a heritage craft Meanwhile modern technology is also threatening glass bending with LED advertisements being a major com petitor in the market Nonetheless neon continues to be a trend and has never been out of fashion the com pany s directors say Its usage however has changed Background lighting in the signs is less prominent and in return they are being used more frequently in boutiques artistic spaces and living areas Lettering made of neon neon has developed in the direc tion of art and interior design even so neon is often the medium of choice for advertising signs especial ly in boutiques and premium businesses

Hinweis: Dies ist eine maschinenlesbare No-Flash Ansicht.
Klicken Sie hier um zur Online-Version zu gelangen.